Editorial calendar for saisonal email marketing

Mining email subject lines gives you a pretty good picture of the yearly content marketing calendar:

wordcloud_english
English subject lines

wordcloud_german
German subject Lines

Background: I took several thousand subject lines and removed everything but the nouns in them. Then I aggregated the result by month and language. The bigger the word in the chart, the more often it appeared in the subject lines. Can you name all events indicated by each word? 🙂

Enjoyed this one? Subscribe for my hand-picked list of the best email marketing tips. Get inspiring ideas from international email experts, every Friday: (archive♞)
Yes, I accept the Privacy Policy
Delivery on Fridays, 5 pm CET. You can always unsubscribe.
It's valuable, I promise. Subscribers rate it >8 out of 10 (!) on average.

Leave a Reply

Your email address will not be published.