You, a decent email guru, are on a party and someone asks you: “And what do you do for a living?“. Boom. “Email Marketing?! Oh so you are one of those …“. Know that? Well, if so, you surely wouldn’t be alone. Even worse, when you start stuttering and can’t explain it more exactly. Because you never really thought it to the end; you just did it. At least you thought so … 
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(Rene Kulka) 
RSS Weekly World of Email
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Recent Posts
- Leaks in your email response mechanics? Better check.
- What’s your best email frequency? Here’s the math
- “250 Email Experts on Twitter” gleanings
- Meet the top 250 Email Experts on Twitter [Infographic+List] – are you connected?
- Golden newsletter rule: First things first!
- Every marketing email must answer four questions instantly
- #EmailRocks – 41 years old, 2.2 billion users worldwide, and growing!
- Outperforming your industry? Check out new email benchmark data from MailChimp
- Lead capturing with videos: two promising examples using Wistia
- Two ways to embed dynamic countdowns in your newsletters
- Welcome to Absurdistan: Did a higher Regional Court just kill double opt-in in Germany?
- 358 symbols tested in subject lines – iPhone, Hotmail & more [incl. Cheat sheet]
- RFM for email senders – a step-by-step guide to a more strategic messaging approach
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- [Split-Test] Email signups doubled AND bounces reduced at the same time – see how
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